Everyone has things they’re really smart about. Most people understand that there are times it’s better to bring a professional in than attempt doing something they don’t understand or have the training or experience to accomplish. For example, I love my dog Daisy...
I’m a big fan of style guides and have been for my entire career. I think overall, they help organizations create a sense of professionalism and convey a uniformity that doesn’t jolt the reader with missteps. (You can find more of my general thoughts about style...
Carrie Stolar is Solberg Creative’s marketing strategist, project manager, and event planner. As if that wasn’t enough to keep her busy, she has a passion that drives her out of bed at unholy hours of the morning: She coaches adult swimming through her association...
When we say that Solberg Creative does event planning, we don’t necessarily mean any kind of event. Fun as they are, we don’t plan birthday parties (largely because we don’t work with clowns. Or ponies). But if you’re looking for help with corporate or charity events,...
When approaching graphic design, it’s crucial to understand who your audience is. The colors and fonts you choose, the amount of white space you need, the types of images you might add are all influenced by who’s likely going to view them. That’s especially true when...
